000 00371nam a2200121Ia 4500
008 211209s9999 xx 000 0 und d
041 _aeng
082 _a659.1 BEL
100 _aBELCH, MICHAEL A.
245 _aADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
250 _a9/e, 2013 ed.
260 _bTATA MCGRAW-HILL EDUCATION INDIA PVT.LTD
999 _c75542
_d75542