000			00351nam a2200145Ia 4500
008			211209s2010 xx 000 0 und d
020			_a8131500361
041			_aeng
082			_a658
100			_aASSAEL, HENRY
245			_aCONSUMER BEHAVIOR AND MARKETING ACTION
250			_a6 ed.
260			_aNEW DELHI _bCENGAGE _c2010
300			_aXVIII, 718
999			_c62641 _d62641