000 00307nam a2200133Ia 4500
008 211209s2008 xx 000 0 und d
020 _a0070581592
041 _aeng
100 _aSENGUPTA, SUBROTO
245 _aBRAND POSITIONING
250 _a2 ed.
260 _aNEW DELHI
_bTMH
_c2008
300 _aXIV-298
999 _c54280
_d54280