000 00352nam a2200133Ia 4500
008 211209s2007 xx 000 0 und d
020 _a8120333055
041 _aeng
082 _a659.1 KEN
100 _aCLOW KENNETH
245 _aINTEGRATED ADVERTISING PROMOTION AND MARKEDING COMMUNICATIONS
250 _a3RD ed.
260 _aNEW DELHI
_bP H I
_c2007
999 _c50463
_d50463