000 00344nam a2200121Ia 4500
008 211209s2006 xx 000 0 und d
020 _a8120329287
041 _aeng
100 _aPHILIP KOTLER
245 _aMARKET BASED MANAGEMENT: STRATEGIES FOR GROWING CUSTOMER VALUE
260 _aNEW DELHI
_bPRENTICE HALL OF 9INDIA
_c2006
300 _a772
999 _c105118
_d105118