| 000 | 00413nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 211209s2008 xx 000 0 und d | ||
| 020 | _a8131719770 | ||
| 041 | _aeng | ||
| 082 | _a658.8 O 08 KEL | ||
| 100 | _aKELLER, KEVIN LANE | ||
| 245 | _aSTRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGEMENT BRAND EQUITY | ||
| 250 | _a3 RD ed. | ||
| 260 |
_aNEW DELHI _bPEARSON EDUCATION _c2008 |
||
| 300 | _a714 | ||
| 999 |
_c101447 _d101447 |
||