SRINIVASAN B <br/><br/>
CASE STUDIES IN MARKETING: INDIAN CONTEXT  

 - 4 ed. 
 - NEW DELHI  PHI  2008 
 - XVI + 352 
<br/><br/><label>ISBN: </label>8120335431 
<br/><br/><label>Dewey Class. No.: </label>658.8 SRI