00285nam a2200109Ia 4500008004100000020001500041041000800056100001700064245004200081260004400123300000800167211209s2007 xx 000 0 und d a8125914277 aeng aMOOTHI Y L R aBRAND MANAGEMENT: THE INDIAN CONTEXT  aNEW DELHIbVIKAS PUBLISHING HOUSEc2007 a171