TY  - BOOK
AU  - PEPPERS, DON
TI  - MANAGING CUSTOMER RELATIONSHIPS: STRATEGIC FRAMEWORK 
SN  - 0-471-48590-X
U1  - 658.812 PEP/ROG 
PY  - 2004///
CY  - NEW JERCEY
PB  - JOHN WILEY AND SONS PVT. LTD.
ER  -