MICHAEL A.BELCH,KEYOORPURANI,GEORGEE.BELCH <br/><br/>
ADVERTISING AND PROMOTION:AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE  

 -  MCGRAW-HILLEDUCATIONINDIAPVT.LTD  12TH 2022 
 - XXXi 
<br/><br/><label>ISBN: </label>9789354600807 
<br/><br/><label>Dewey Class. No.: </label>659.1