00413nam a2200109Ia 4500008004100000020001800041041000800059082001600067100010400083245009800187260001800285211209s2014    xx            000 0 und d  a9789332538306  aeng  a006.312 DIE  aDIETRICH, BRENDA; NORTON, MAUREEN F.; PLACHY, EMILY C.; INTERNATIONAL BUSINESS MACHINES CORPORATION  aANALYTICS ACROSS THE ENTERPRISE: HOW IBM REALIZES BUSINESS VALUE FROM BIG DATA AND ANALYTICS   bPEARSONc2014