ADVERTISING AND THE MIND OF THE CONSUMER : SUTHERLAND MAX (Record no. 62983)

MARC details
000 -LEADER
fixed length control field 00347nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211209s2010 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1741755992
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 MAX
245 ## - TITLE STATEMENT
Title ADVERTISING AND THE MIND OF THE CONSUMER : SUTHERLAND MAX
250 ## - EDITION STATEMENT
Edition statement 3 ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NEW DELHI
Name of publisher, distributor, etc. VIVA BOOKS
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent XII, 366
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        M S Ramaiah Institute of Technology M S Ramaiah Institute of Technology   12/31/2021 450.00   659.1 MAX 62983 12/31/2021 12/31/2021 Books