RURAL MARKETING: TARGETING THE NON-URBAN CONSUMER (Record no. 37676)

MARC details
000 -LEADER
fixed length control field 00362nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211209s2002 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-7829-050-2
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 381.0954 VEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name VELAYUDHAN, SANAL KUMAR
245 ## - TITLE STATEMENT
Title RURAL MARKETING: TARGETING THE NON-URBAN CONSUMER
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NEW DELHI
Name of publisher, distributor, etc. RESPONSE BOOKS
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 196
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        M S Ramaiah Institute of Technology M S Ramaiah Institute of Technology   12/31/2021   381.0954 VEL 37676 12/31/2021 12/31/2021 Books