MARKETING MANAGEMENT (Record no. 114356)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00327nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230919s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978007014496 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | SAXENNA RANJAN |
| 245 #0 - TITLE STATEMENT | |
| Title | MARKETING MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4TH ED |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | TATA Mc Grew Hill |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | VII+883 |
| 500 ## - GENERAL NOTE | |
| General note | DONATED BY MBA DEPT |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | M S Ramaiah Institute of Technology | M S Ramaiah Institute of Technology | 09/19/2023 | DB5801 | 09/19/2023 | 09/19/2023 | Donated Books |