INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATIONS (Record no. 112003)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00287nam a2200109Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211209s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332518377.00 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | CLOW |
| 245 ## - TITLE STATEMENT | |
| Title | INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATIONS |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | PEARSON |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| M S Ramaiah Institute of Technology | M S Ramaiah Institute of Technology | 01/23/2022 | 809.00 | MB7429 | 01/23/2022 | 01/23/2022 | Books | ||||
| M S Ramaiah Institute of Technology | M S Ramaiah Institute of Technology | 01/23/2022 | 809.00 | MB7430 | 01/23/2022 | 01/23/2022 | Books | ||||
| M S Ramaiah Institute of Technology | M S Ramaiah Institute of Technology | 01/23/2022 | 809.00 | MB7431 | 01/23/2022 | 01/23/2022 | Books |