ADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
BELCH, MICHAEL A.
ADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE - 9/e, 2013 ed. - TATA MCGRAW-HILL EDUCATION INDIA PVT.LTD
659.1 BEL
ADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE - 9/e, 2013 ed. - TATA MCGRAW-HILL EDUCATION INDIA PVT.LTD
659.1 BEL