STRATEGIC BRAND MANAGEMENT: CREATING BARAND EQUITY LONG TERM
KAPFERER JEAN NOEL
STRATEGIC BRAND MANAGEMENT: CREATING BARAND EQUITY LONG TERM - 2 ed. - NEW DELHI KOGAN PAGE 2007 - 443
8177541091
STRATEGIC BRAND MANAGEMENT: CREATING BARAND EQUITY LONG TERM - 2 ed. - NEW DELHI KOGAN PAGE 2007 - 443
8177541091