MARKETING RESEARCH : MEASUREMENT AND METHOD (TEXT AND CASES)
TULL, DONALD S
MARKETING RESEARCH : MEASUREMENT AND METHOD (TEXT AND CASES) - 6 ed. - NEW DELHI PRENTICE-HALL OF INDIA 1999 - 907
TUL/HAW
MARKETING RESEARCH : MEASUREMENT AND METHOD (TEXT AND CASES) - 6 ed. - NEW DELHI PRENTICE-HALL OF INDIA 1999 - 907
TUL/HAW